Wu Changjiang - China's first lighting madman



My goal is great, not only to be China's number one, but also to be the world's number one!

——Wu Changjiang

Wu Changjiang, male, 43 years old, Chongqing Tongliang, president of NVC Lighting Holdings Co., Ltd. In 1992, he went to the sea to start a business. In 1998, he established the NVC Lighting Company. At present, the company is already the largest manufacturer of lamps in China.

“Create a world brand and strive for the industry first! Use 3 to 5 years to build a well-known brand in the industry.” 9 years ago, Wu Changjiang’s “crazy words” at the opening ceremony of the company became a reality today. He led his own company, NVC, with an annual growth rate of more than 80%, sales soared from 27 million yuan to more than 2 billion yuan, and opened a "NVC lighting" store overseas, let the brand go out Country gate.

"NVC speed" has widened the eyes of international multinational giants. What kind of "madman" is this?

In 1965, Wu Changjiang was born in the rural area of ​​Tongliang, Chongqing. In 1985, due to the abnormality of the college entrance examination, the outstanding student cadre of Sichuan Province, who missed the favorite Tsinghua University, was admitted to Northwestern Polytechnical University to study aircraft manufacturing. After graduation, Wu Changjiang was assigned to Shaanxi Hanzhong Airlines and had an enviable job. In 1992, just on the eve of being promoted to the deputy director, he chose to resign, carrying the "boss dream" and coming to Shenzhen alone.

At the beginning, he worked as a security guard at a Taiwan-funded enterprise. But he knows that this is by no means the pursuit of his own south. Four or five months later, he came to Panyu and entered a Hong Kong-owned lighting company to work. After several tempering, he summed up the "Boss Law": first, he must be able to suffer; secondly, he is courageous and risk-conscious; the third is business-conscious. He found that he had the above conditions, and he read more books than many bosses.

One day after 10 months, Wu Changjiang’s passbook had 15,000 yuan. He went straight to the boss and told him that he had to resign and set up a factory.

In 1994, Huizhou Minghui Electric Co., Ltd. with a total capital of 100,000 yuan and 6 shareholders was established, and Wu Changjiang was fully responsible.

The company’s first order made Wu Changjiang still remember. A Hong Kong merchant wants 20,000 transformers and requires delivery within two weeks. Familiar with this line is clear, it is only one month to open a mold, but Wu Changjiang did not hesitate to pick up the order. After drawing a picture and opening a model for a week, more than 10 people worked on several nights and finally handed in orders. This business earned more than 200,000 yuan. In this year, six shareholders each divided 380,000 yuan.

A year later, Wu Changjiang completed the initial capital accumulation.

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