Happy New Year! I hope you're having a great time. I wanted to send you a special gift from Taiwan — an iPhone X! There's also a New Year's Day Campaign going on. You can share your Spring Festival shopping experiences, check out the New Year shopping list, and learn about holiday decorations. Participate in the iPhone X giveaway and win other amazing gifts like a Kindle and JD Gift Card. Don’t miss out — click here to learn more!
To support Ma Dad’s business, I bought a lot during Double 11. While picking up my order, I found an extra gift card in my Taobao package — a 400-yuan voucher that made the Tmall Elf only 99 yuan! Yes, that's right — just 99 yuan. Don't miss this deal. The order was placed on November 11th and will be delivered by December 31st. That means it’ll arrive in 2018! It’s a real promise.
Here are some photos of the product:

This is the regular packaging.

It looks like a white cat with the Tmall Elf design.

The back has the product description.
Here's the real look:

It looks softer than the Xiaomi AI speaker.
Another angle:

The box contains a charger.

It’s more compact than the Xiaomi AI.
Top view:

You can control the volume or mute via voice or buttons.
Bottom view:

This is the basic info and codes.

There’s a power port and a reset button nearby.
Overall, it's a very simple and clean design.
Let’s take a look at all the components:

That’s the full set.
Now, looking at the charger and the Lynx connector:

It uses a different type of plug, not as universal as USB.

The charger is designed as one piece.
Here’s how it looks:

Very compact.

Even shorter than the box itself.

Just a normal smart speaker.
How big is it?

It’s quite a bit bigger than I expected.
Now turning it on:

The default color is red, but you can change it through the app.

The volume keys light up when pressed.
Here’s the matching app:

You can scan the QR code to download the app.

It's completely free to try.
In terms of user experience, it feels similar to the Xiaomi AI speaker. They’re almost the same. If you're interested, you can check my previous review of the Xiaomi AI speaker.
The main difference is that the Xiaomi AI can control Xiaomi home appliances, while the Tmall Elf is mainly for shopping. To use it for home automation, you’d need additional accessories.
Sound quality isn’t as good as the Xiaomi AI, but it’s definitely cheaper. I’ve since switched to the Xiaomi AI speaker, and gave the Tmall Elf to my parents. They really like these kinds of smart gadgets.
With the New Year coming up, if you're still thinking about what to get for adults or kids, this smart speaker could be a great option. It's affordable and fun to use!
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Jiangsu Qilong Electronic Technology Co., Ltd. , https://www.qilongtouch.com