DaPeng E3 conference was held on March 28 at JD headquarters. Nearly a thousand officials from relevant national ministries and commissions, representatives from companies in the virtual reality industry, practitioners, enthusiasts, and guests from related industries such as Dell, AMD, JD.com, and Yingying visited the conference, including AMD Greater China Vice President Jihui Zhao and AMD. Daryl Sartain, head of global VR, Wu Dongmei, vice president of Dell Greater China, Wang Yue, chairman and CEO of Ying Ying Network, and Wang Yanling, general manager of Jingdong 3C division's general marketing department.
At the press conference, Dapeng CEO Chen Chaoyang personally announced that the 3rd 3D broadcast VR video contest was officially started, thanked all the cooperation sponsors, and emphasized the propaganda and support of the competition at the conference.
It is reported that as the top event of the VR video industry, the contest also unites Detu, VR Assistant, Hwatah, 720 Cloud, iQiyi VR, Tencent VR, insta360, Xiaomi VR, VRlet, sofa housekeeper, 360 mobile assistant, Wang Laoji, etc. High quality partner. The competition aims to tap high-quality VR videos and original authors to bring new experiences to the audience through the best display and exchange platform, so as to prosper VR video creation and promote the development of the VR industry.
VR creative trend is starting to be rich in content resources
In 2016, the VR industry developed rapidly. Great progress has been made in the development of VR equipment and video production, and the entire industry has been thriving. The development of technology has also created a wave of VR creation and brought new viewing experience to the audience. However, due to the slow speed and small number of VR video production, it is difficult to form explosive propagation.
The promotion of consumer-level VR shooting equipment has gradually lowered the threshold for VR video creation, and a large number of VR enthusiasts have participated in the ranks of video creators. The large number of VR videos they created and their diverse themes provided a richer and more diverse choice for the audience. It can be predicted that in the next few years, the rapid development of VR video will gradually change the audience viewing habits, watching VR video will become a normal state.
VR platform join forces to explore quality resources
The 3rd VR Video Contest takes the theme of “Open your eyes in full view†and aims to inspire the enthusiasm and talent of VR video creators through the holding of the contest. At the same time, through the content sharing platform represented by 3D broadcasting, Demonstrate excellent VR video to the public, allowing the public to see a new horizon that exceeds the limitations of the traditional matrix format.
The competition is divided into CG production and real shooting two competition units, and for the first time set the player group, for the majority of VR enthusiasts to provide entry channels. From March 28 to May 31, contestants can choose to log on to the official 3D broadcasting website in the form of team or individual, and submit their original VR videos through the UGC platform on the official website. The competition lasts for four months and will announce the final list of winners at the end of July.
In the 3D broadcast announcement of the contest prizes, the professional VR video capture and production equipment such as the F4 and 720 cloud pan-tilt heads, the big friends E3 polaris, Da Peng M2 and other experience devices are all listed. The contest organizer stated that the original intention of setting up these awards is to hope that the best equipment can be handed over to the best producers and allow them to present more quality content to the public.
VR industry has unlimited prospects, dreams, and ambitions
Since the birth of human civilization, the mission of higher, faster, and stronger has constantly revolved around the development of science and technology to become the endless pursuit of human self-perception. The development of industrial technology has spawned a large number of products that transcend times. The wide application of these products in human society has become the driving force for the further development of science and technology. The invention of the liquid crystal display has brought the development of the display technology to a new stage. The development of the display technology has led to the development of the traditional diode display as a liquid crystal display, and the explosion of mobile phone products has also promoted the upgrading of mobile processors, and the development of these technologies has enabled more and more. Good products enter people's daily lives.
The VR industry is just like this. Under the mutual promotion of VR technology and VR products, the VR industry will enter a new stage of development. At the same time, the audience's demand for VR video content is also growing.
Big Brother VR chief product officer / 3D broadcast CEO Liu Zhijie said that any industry development can not do without meeting the user content needs and service support, especially in the early development of the VR industry, how to closely integrate the hardware and content to form a market acceptance The VR user ecosystem is constantly exploring and promoting the 3D broadcast platform.
Compared with other areas, VR has its unique advantages, how to make it acceptable to the general public? Is it a premium video content, a new interactive approach, or a thrilling scene experience? Let us wait and see in this contest!
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