Storm mirror large-scale layoff VR industry into the winter?

As one of the benchmarking companies in the industry, the storm technology subsidiary, Storm Mirror, has recently been caught up in layoffs. According to media reports, “The Storm Mirror team was almost completely paralysed and layoffs were completed this week.” In the case of the storm mirror, a public statement was issued. Although it did not respond to the layoff ratio, it stated that the personnel changes are normal for the company. Business adjustment.

The official declaration of Storm Mirror: "At present, Storm Mirror is actively deploying VR ecology, split automotive, tourism, real estate, UGC and other business sectors and plans to establish an independent ecological company. This personnel change belongs to the company's normal business adjustment." At the same time, Storm Mirror “is also recruiting all kinds of outstanding talents nationwide. Campus recruitment is also under way.”

For the Storm Mirror, the previous low-price strategy is undoubtedly the desire to open the market. At present, the effect seems to be unsatisfactory. The above-mentioned anonymous VR investor told reporters bluntly that "boxes" are originally worthless things, especially after the early VR industry came out, the "box" can even give away. Low prices are more appealing, but some people are unaware of VR, and even if prices are low, they are not willing to buy.