At present, there are about 5,000 lighting companies in China. Most of these enterprises are small and medium-sized production, and they do not form their own R&D technology and brand. At present, the industry is undergoing a major reshuffle, and at least 50% of the companies will be eliminated in the next 3-5 years. The result of the shuffling will be that the future market will be led by several brand companies, and the market will be further segmented, and the products of the company will be more focused.
Create the first brand in the field of lighting applications
——Interview with Zhao Xing, President of BOODY Baodian International Holdings Co., Ltd.
With the increasing importance of energy issues, energy conservation and environmental protection has become a topic of common concern around the world. How to make limited energy more reasonable and effective application, better protect the environment, people in the energy-related industries are constantly looking for answers. The rapid development of the industrial society has promoted the wide application of the lighting industry in various fields. However, the traditional lighting materials have exerted more and more pressure on the development of the industry. The voice of green lighting and the rapid spread of demand have become the mainstream of the development of the lighting industry. To achieve green lighting, it is not only environmentally friendly, but also energy efficient. From material development to component performance improvement, every step is a new world. In particular, the development level of magnetoelectric components directly determines whether the whole product can meet the requirements of new lighting. However, in the industry and abroad, the development process of magnetoelectric materials has been neglected, which is considered to be an ordinary and simple technology.
As a forerunner in the development of green lighting, the magnetoelectric industry is ushered in an unprecedented development opportunity driven by the big environment. In recent years, the domestic lighting industry has maintained an annual growth rate of 20%, and the current total market output value has reached 250 billion yuan. At the same time, it is also facing tremendous pressure. Domestic enterprises are uneven, mostly small-scale processing enterprises, and few magnetoelectric component manufacturers that can meet the high-performance requirements of high-end energy-saving lighting. Similarly, in the lighting industry, although there are several mature production bases in China, the real high-end market is still a well-known foreign brand enterprise. The international development has made the pressure faced by domestic enterprises unprecedented.
The potential of China's lighting market is being paid attention to by the world. How to grasp the superior resources of Chinese enterprises is to seek short-term profits or a long-term perspective, which has aroused the positive thinking of the industry. Recently, we contacted BOODY Baodian International Enterprise Co., Ltd., a well-known enterprise specializing in the manufacture of magnetic rings, magnetic cores and inductors for energy-saving lighting products. The company's president explained the development of the current lighting industry with its unique business philosophy and vision. The situation and the development strategy of magnetoelectric enterprises.
When I first met Zhao Xingshi, president of BOODY Baodian International Holdings Co., Ltd., the reporter was slightly surprised because the president is young and is the president of a self-employed company. After sitting down, Mr. Zhao first talked about the current development of the lighting industry and the changes in the magneto industry. From his speech, Mr. Zhao revealed his rich experience and responsibility for his career.
BOODY Baodian International Enterprise Co., Ltd. was established in 1996, initially as a trading company, representing magnetic components. With the continuous expansion of business, just doing trade business can no longer meet the desire of young enterprise CEOs to dare to dare, determined to carry out research and development, and make their own brand products. In view of the understanding of the industry and the accumulation of resources, Baodian International initially focused on a full range of high-quality lighting applications, magnetic components and MnZn, NiZn high-performance soft ferrite cores, related supporting (PBT, phenolic, etc.) plastics. After years of unremitting efforts, the company has built a complete production line with a manufacturing capacity of 250,000,000 sets/year. At present, Baodian International Enterprise (Hong Kong) Co., Ltd., Baodian Electronics (Zhangjiagang) Co., Ltd., Baodian Technology (Huizhou) Co., Ltd., Shenzhen Baodian Technology Co., Ltd., Baodi Magnet (Zhongshan) Branch The group of enterprises has more than 1,200 employees.
BOODY Baodian International Holdings Co., Ltd. can achieve the current scale of development, requires the correct operation of managers, requires the efforts of all employees, and needs the support of the external environment. Talking about the current domestic and international lighting industry and the current status of the supporting magnetic materials industry, Zhao Xing gave us a refined summary.
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