What makes an ordinary glory box top Jingdong sales list

What makes an ordinary glory box top Jingdong sales list

Champion box: You search for "box" on Jingdong. In the default "integrated sorting" tab, glory box is ranked first; click "sales" to sort, glory box is also the first, and glory box has been standing steadily for a long time since listing. Take the chair. Before this year, this throne was occupied by small brand boxes in turns.
Glory Box has no fancy industrial design and packaging, no stunning product UI and unique features, and even looks “mediocre” in the eyes of outsiders. What makes it so popular? And, the daily activity of the Glory Box is nearly 60%, which is almost the highest of all the boxes. What is the reason why users can't put it down so much? Xiao Bian this will take you to find the answer ~




       Jingdong purchase friends have never received 96% praise ratings for glory box products . Xiaobian has never understood. For this reason, he specifically consulted the glory team. They said that “there is no large-scale marketing promotion, and users can’t take orders to purchase orders actively. ". The users of many comments in JD.com are experienced box users and have used countless box products. The biggest feature of the Glory Box they compare is “real but not Chinese” and “simple to rely on”. Xiao Bian has conducted more than 14,000 user reviews. The combing analysis is based on the following reasons:
Top1: The remote control is very easy to use, and the keys respond quickly and have a good grip. Top2: The wireless signal is good, and the wireless network is easy to connect. Top3: The system is highly stable and rarely crashes. Top4: The speed of video broadcasting is very fast, and Caton is very rare.
Top5: There is no better source than this! The video enhancement engine opens better.
Top6: U disk installed a lot of video software, not broadcast. Most games can also play. Top7: The big brands are guaranteed, the hardware configuration is mainstream, and the price is not expensive. Top8: HDMI/USB/SD Card/AV/SPDIF/Network ports are all in place and wireless mice are also supported. Top 9 : The box is only as big as the palm and it has a small texture. Top10: UI design is clear, there are few levels, and search is very easy to use. Top11: There are new upgrades every month. Some details of the changes can be seen by engineers. Top12: There are few boxes on the market that support both 4K and H265. Top13: Parents pay attention! The parental control function of the animation zone is very easy to use. Top14: With its own memory cleaner, it can clean the trash in the box. Top15: There is a dedicated base for good heat dissipation.


       Never expected that the operation of watching the basic experience of fluency turned out to be so popular. When product managers are arguing about whether the box is elliptical or flying saucer, the glory box focuses on the product experience; when the product manager is entangled in which interactive UI is more cool, the glory box focuses on the product experience; when the product manager Constant additions and additions of various weird functions, Glory Boxes are doing subtraction and focus on the product experience.
After all the glitz and gloom, what product managers are still pursuing today should reflect on? Are you dissatisfied with the "Glory Road?"

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